InAir Technologies

Behavioral Intelligence for the Search Economy

InAir Tech is a digital research consultancy specializing in behavioral modeling across Southeast Asian search environments.Our focus is to understand how real users interact with search interfaces, from paid listings to organic content, across mobile and desktop devices.With operations centered in Thailand, we assist data partners and marketing teams with localized visibility diagnostics and funnel behavior simulations.

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Capabilities

Organic Discoverability Analysis

We analyze how content surfaces in organic search environments across device types and languages. By simulating real user interactions, we help teams understand visibility gaps and competitive SERP dynamics.

UX Clickstream Modeling

Using emulated user sessions, we replicate authentic behavior patterns across landing pages and content flows. This allows for deep insights into user engagement, drop-off points, and friction zones across the funnel.

Organic vs Paid Flow Mapping

We measure how users transition between sponsored and organic listings in localized SERPs. This helps refine budget allocation, align messaging strategies, and improve retention through search-based journey optimization.

What Sets Us Apart

Ethical Data Practices

We prioritize responsible data usage by simulating anonymized user behavior through compliant methods. All testing adheres to Southeast Asia’s evolving privacy frameworks, ensuring research integrity.

Cross-Device Behavioral Modeling

Our systems operate across mobile, tablet, and desktop environments to reflect real user journeys. This device-agnostic approach provides a more accurate understanding of cross-platform engagement.

Real-Time Clickstream Architecture

Built on modern browser emulation frameworks, our platform captures nuanced user behavior — from dwell time to scroll depth — enabling granular analysis across the conversion path.

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